Prototypes & Comps

WEBINAR: Package Prototyping

Posted: June 27, 2014

Are you looking to increase your ROI for package design through prototyping?

This webinar explores how to engage and excite consumers by prototyping innovative designs, how to simplify the complexity of the product-and-package development process using prototypes and how gorgeous prototypes can help "seal the deal" for retail distribution.

Speakers include:
Mark van Iterson, Global Manager of Design and Concept, Global Marketing, Heineken
Bernardino Reynoso, Senior Global Strategic Brand Design and Packaging Manager, Colgate-Polmolive Company
Laura Wilkinson, Chief Executive Officer, Acme Inventions, Makers of Freshtape

This webinar aired live on June 26, 2014.

Listen to the webinar by clicking the play button below.