News

SPONSORED WEBINAR: Turning Digital Print Insights into Profits

Posted: May 29, 2015

During HP's digital printing webinar, representatives from HP, Ferrari Innovation Solutions, (ILS) Innovative Labeling Solutions, and The MATLET Group shared key insights from their session presented during PDMC 2015 in Naples, FL. These industry leaders reveal how companies like Coca-Cola, L'Oreal, Pepperidge Farm, P&G, Heineken and others, have leveraged Digital Printing innovations into successful, profitable and reliable outcomes.

Key Learnings:

  • Understand how package design is converging with marketing tactics
  • Understand how the digital and analogue worlds of design are converging
  • Understand how the disciplines of packaging and advertising are converging
  • Inspiration around some of the digital opportunities opening up

Speaker Panel:
Doris Brown-McNally
WW Brands Business Development Manager, Hewlett-Packard Co.

Jay Dollries
President/CEO, Innovation Labeling Solutions

Mike Ferrari
President of Ferrari Innovation Solutions, Ferrari

Ed Wiegand
Executive Vice-President, The MATLET Group

Air Date: MARCH 4, 2015