Wine & Spirits

When Ballast Point, a San Diego craft beer and spirit producer, launched its campaign to refresh its brand and packaging, the plan wasn’t specifically to boost sales. As Scott Mires, partner/creative director of...
Sitting across from John Hall at the American Packaging Summit, I couldn’t help but feel a sense of awe. Being a native Chicagoan, I fondly remember Hall’s Goose Island Brewery when it was just a local brewpub in...
A stunning Scottish landscape, hard work and steady environmental innovation encompass the sustainable success of John Dewar & Sons Ltd., one of the most respected names in the world ofd Scotch whisky and part of the...
The International Metal Decorators Association (IMDA) recently held its Annual Conference at the Hilton Chicago/Indian Lakes Resort, May 20 to 21, 2015, and recognized CROWN Beverage Packaging North America and Mother Earth...
By definition, rugged luxury implies a discerning level of sophistication, taste and class. Often, brands in this marketspace are embraced by consumers and their wallets for a sense of authenticity and craftsmanship, both in...
Tarara Winery Wine Label Design by Watermark Design
Tarara Winery, out of Northern Virginia, commissioned Watermark Design to refresh their brand, starting with their labels. The new label design maintains portions of the old design, but reduces them, creating a clean,...
Sauza Tequila, the flagship brand of Casa Sauza, will debut a new premium look in June 2015. The refreshed brand identity highlights the Sauza family heritage, quality and craftsmanship behind the spirit and elevates its...
A new design that enhances its development process within a framework of distinction and high quality. Blenders Pride unveils it’s new design created by the renowned Argentine designer Adrian Pierini. The project...
To meet growing demand for its beers, Prescott Brewing Company has expanded its canned offerings. Achocolypse has joined Ponderosa IPA and Liquid Amber Ale, becoming the brewery’s third beer available in Rexam 12 oz....
Les Dauphins wines from France’s Rhône Valley are now available nationally in the U.S.Originally introduced in Europe, Les Dauphins’ classic Rhône characteristics appeal to seasoned Rhône...

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