Consumer Electronics

Imagine having to design a package for the most discerning of audiences—your peers, who happen to be fellow designers. That's just what G2 Branding and Design was required to do for ColorMunki Design, a new...
Inkjet and monitor-based proofs are hardly novel phenomena in the packaging workflow. Like many of the brand labels, bags, and boxes they help define and refine, they continue to be "new and improved." Front-end...
Packaging films are everywhere. They are variously called BOPP, HDPE, LDPE, MDPE, OPP, PET, Polyester, Polyethylene, Polypropylene, and more depending on their chemical characteristics. Product categories from food to...
Not all that long ago, digital asset management systems were special applications that allowed users to catalog, store, and retrieve their digital images, artwork, videos, text, production files, audio clips, and more. In a...
Pay-as-you-go mobile phones are a fast-growing segment of the mobile phone market in the U.S. Based in Irvine, CA, Boost Mobile LLC, a division of Sprint Nextel Corporation, offers premium pay-as-you-go wireless phones and...
The proliferation of computer and web-based tools has been a productivity boon for package designers. Consumer goods companies are also expecting faster and faster turnarounds from idea conception to product launch. The...
If anything, the overwhelming design trend for labels is to make their silent shouts from store shelves even louder than ever in order to attract consumer attention. As a result, anyone who hasn't shopped for the past...

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