Brand Zone

Bottle No. 68 of the Balvenie 'Fifty' cask 4567 releases today, Jan. 12 at the BC Liquor Store, Cambie Store location in Vancouver, British Columbia. The limited edition bottle is listed at $45,000 CDN and is among...
Peanut butter is a classic ingredient found in many pantries and favorite family recipes around the world. Santa Cruz Organic is one of the top branded organic peanut butter makers in the natural channel.  The brand...
Changing Snacking Walgreens gives its store brand a fresh new look.  For the Good & Delish refresh, Walgreens reached out to Berlin Packaging’s Studio One Eleven to redevelop its package design for the nut...
When Five-time Emmy Award winner, author and beauty entrepreneur Eve Pearl was a child, she was extremely self-conscious. “My mother works at the Lincoln Center, so I grew up in the theater around actors and dancers,...
Mission Driving Margin Growing consumer awareness and demand are making socially responsible brand building a more viable business and marketing model. Shoppers are expressing strong enthusiasm for brands with a...
For the love of food   Progresso believes that real, quality food makes life better. But, how does a brand with over 100 years of heritage design packaging that speaks to loyal supporters as well as more adventurous...
After its recent switch to paperboard packaging, the Rishi tea line wasn't satisfied. Rishi Tea reached out to Elmwood, a global brand design consultancy to reinvigorate the loose tea's brand story. While working...
The B'laster Corporation announced the 2016 launch of their new brand.  The new brand includes completely rebranded guidelines, including logo, new package designs and all collateral material; "Work it Like a...
Combining a warming back-story, an illustrative packaging style, and organic American Pale Ale—Super Jay is born. PWW is a strategic design firm based in London and Seattle, and Super Jay is its very own craft beer...
Brandimage, a global consultancy of brand equity architects and designers, designed influential packaging that made Danone’s Yili, a Chinese No. 1 water brand. Consumers across China recently voted on10brandchina for...

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