Interbrand’s work with Keurig Green Mountain, OROS Apparel, Ashley Furniture HomeStores, and Procter & Gamble were all recognized by Transform Awards North America. This achievement recognizes Interbrand’s excellence in rebranding and brand development, as exemplified through their partnerships with their clients on these four projects.
The awards were publicly announced at the Transform Award ceremony hosted at Espace in New York, NY on October 26th. Interbrand accepted gold recognition for for Green Mountain Coffee, Silver for Oros and Ashley Homestores, and an Honorable Mention for Bounty Prints. These awards recognizes Interbrand’s excellence in rebranding and brand development.
The Transform Awards consistently set a stronger benchmark for work in brand development while reflecting the growing significance of brand in strategic corporate communications. The brand – and its implementation, positioning and creativity – has become one of the most valuable assets a business owns.
Established seven years ago in Europe, the Transform Awards has evolved into a global celebration of the indispensable talent that exists within the branding sphere. Since the launch of Transform magazine in April 2014, the global publication has led the way in reporting on those leading the way in both creative and strategic branding. With shortlisted companies from all over the United States and Canada, this evening has proved there is much to be celebrated in North America. The awards, held at Espace in New York City, were hosted by George Dawes Green.
With a network of 29 offices in 22 countries, Interbrand is a global brand agency, and publisher of the highly influential annual Best Global Brands and Breakthrough Brands reports, and Webby Award-winning brandchannel. We believe that growth is achieved when an organization has a clear strategy and delivers exceptional customer experiences. We do both through a combination of strategy, creativity, and technology that helps drive growth for our clients’ brands and businesses.
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